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WoW Free until level 20?!?

WoW Free until level 20?!?
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Primary: [Warcraft Web News]
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wow. Breaking news June 30, 2011

Quote

Anyone who was holding back from trying out World of Warcraft because it cost too much now has a significant incentive to join. Blizzard is making World of Warcraft free for new users until level 20.

The original 14-day trial has been expanded into the World of Warcraft Starter Edition. Joystiq notes this new package also includes some content from Burning Crusade, WoW's first expansion.

The Starter Edition caps at level 20. In order to break past that, the player must purchase the game. The World of Warcraft Battle Chest bundle, which includes the core game, Burning Crusade expansion, and strategy guides for both, is available for $19.99 on Blizzard's site.

The Starter Edition is sure to attract new players to WoW's global community. WoW has players in North America, Europe, China, Australia, New Zealand, Singapore, Thailand, Malaysia, Indonesia, the Philippines, Chile, Argentina, Taiwan, Hong Kong, and Macau. In October 2010, World of Warcraft exceeded 12 million users, up from 11 million in 2008.

Blizzard has bested itself in terms of sales with successive versions of World of Warcraft. In 2007, the Burning Crusade expansion sold 2.4 million copies in the first 24 hours. In 2008, the Wrath of the Lich King expansion sold 2.8 million copies in the first 24 hours. Late last year, the Cataclysm expansion sold 3.3 million copies in the first 24 hours.





Source:
http://www.pcmag.com/article2/0,2817,2387903,00.asp


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I was wondering when they would update the price structure.

Suppose I'm Joe Blow, new gamer to WoW - it's been $30 for WoW, $20 for BC, 20-30 for WOTLK, + 50 or more for Cataclysm. Well over $100 to get started + all the time you have to spend leveling up... It just seems like quite the barrier to entry for new players.

It would seem like they would bundle Vanilla + BC + WOTLK = one item for ~$30-35, because then you still have to buy Cataclysm.


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